Everyone has their favorite pair of jeans. Wether they are vintage 70s bell bottoms, a pair of 80s mom jeans, skinny jeans, or cut offs that you had to turn into shorts because the ripped knees were just too far gone... we all have a favorite pair that feels like home. Since denim was first produced in Nimes France, it has become a staple in ev- erybody's closet, and fash- ion has elevated it at times while keeping it relevant to the working man as well. Here is our take on Denim, because we all know... Denim never dies.
I have often said that I wish I had invented blue jeans: the most spectacular, the most practical, the most relaxed and nonchalant. They have expression, modesty, sex appeal, simplicity - all I hope for in my clothes. -Yves Saint Laurent